I was really looking forward to testing it out, so upon receiving it, I put it to the taste test.
Initially, I really hated it, as it is far too bitter. On a second attempt, I steeped it for a shorter duration (1-2 mins). Since then, it grew on me.
It's perfect with Honey or lemon, but when paired with a creamer it reminds me of the asian "milk teas" (could be just my imagination).
If you like strong teas (or coffee), this will definitely be to your liking.
Although available through Amazon, the markup is 2-3 times more than retail.
Drugstore.com has the best pricing online (I think anyway, especially with the free shipping over $25 purchase store-wide).
Try it for yourself and perhaps this may be your new favorite black tea.